HubSpot

Tailored Solutions: I understand that each business has unique requirements. That’s why I provide bespoke consultancy services designed to meet your specific needs, helping you get the most out of HubSpot.

Expertise in Multiple Areas: From CRM setup and management to email marketing, CMS integration, automation, and more, I cover all aspects of HubSpot to ensure you achieve your business goals.

Local Presence: Based in Cambridge, I offer a personal and hands-on service, so you can be confident that help is always nearby.

HubSpot is an all-in-one platform designed to support your business growth. Here’s an overview of some of the powerful features that can help streamline your operations and drive success:

1. CRM (Customer Relationship Management)

HubSpot’s CRM is a core tool to manage your customer interactions in one place. It allows you to track leads, log communication, and monitor your sales pipeline without any manual effort.

• Automated contact management
• Sales pipeline tracking
• Lead scoring
• Custom properties for client segmentation

2. Email Marketing

Create, send, and automate personalised email campaigns that convert leads into customers. HubSpot’s email marketing tools allow you to easily design professional emails, segment your lists, and automate follow-ups based on customer behaviours.

• Drag-and-drop email builder
• Automated email sequences
• A/B testing for optimisation
• Personalisation tokens for targeted messaging

3. CMS (Content Management System)

HubSpot's CMS makes it easy to create and manage your website. It’s designed for non-technical users, while also offering powerful customisation options for developers. HubSpot’s CMS integrates with your CRM to personalise content for different audience segments.

• SEO tools built in
• Easy-to-edit templates
• Personalised website content
• Responsive design out of the box

4. Marketing Automation

HubSpot's powerful automation tools help you nurture leads and automate routine tasks, allowing you to focus on strategic initiatives. Build workflows that automate emails, follow-ups, lead scoring, and more based on customer actions.

• Automated email follow-ups
• Lead nurturing workflows
• Task and deal automation for sales teams
• Personalised customer journeys

5. Sales Hub

HubSpot's Sales Hub provides tools for managing the sales process and engaging with prospects. From automating lead follow-ups to tracking deals in the pipeline, the Sales Hub helps your team close deals faster.

• Deal and task automation
• Live chat and chatbots for instant support
• Email tracking and scheduling
• Pipeline management tools

6. Service Hub

Enhance your customer service with HubSpot’s Service Hub. Manage tickets, create a knowledge base, and track customer satisfaction all within one platform, improving the overall client experience.

• Ticketing system
• Live chat and bots
• Customer feedback and NPS (Net Promoter Score)
• Knowledge base for self-service support

7. HubSpot Reporting

With robust reporting tools, HubSpot provides actionable insights into your business performance. Create custom dashboards, monitor KPIs, and gain a deep understanding of your marketing, sales, and service efforts.

• Customisable reports and dashboards
• Revenue attribution reporting
• Contact activity tracking
• Campaign performance insights

Camtrust: Website, Email Marketing, and CRM Integration

I worked closely with Camtrust, a charity organisation, to modernise their online presence by building a user-friendly website integrated with HubSpot’s CRM. This allowed the team to streamline their customer interactions and automate email campaigns, improving engagement and donor retention.

CPM Consult: Website & CMS Setup

CPM Consult required a modern website that would serve as an information hub for their consultancy services. I built a responsive site powered by HubSpot’s CMS, ensuring it was easy to update and maintain.

Toe in Swim: CRM Tools and Email Marketin

Toe in Swim, a local swim school, needed a better way to manage customer relationships and communicate with their clients. I implemented HubSpot’s CRM and developed automated email workflows, making it easier to manage sign-ups and class schedules.

Hostbridge: Deals, Contacts, Email, CMS, and Automation

Hostbridge needed to streamline their sales process and improve client communications. I set up HubSpot’s Deals and Contacts management, built out email workflows, integrated CMS functionality, and implemented marketing automation to drive growth.

Results: Reduced manual data entry by 50%, faster response times with automated workflows, and a 15% increase in qualified leads.

Club Cycle Cambridge: CRM and Email Automation

For this cycling studio, I've advised on SEO, PPC, email campaigns, content and much more.

Impington Computers: Service Desk and CMS

Impington Computers needed an efficient system to manage customer requests and streamline their website management. I set up a HubSpot service desk for handling queries and implemented the CMS for easy website updates.

Results: Improved response times for customer service requests, and a more professional and updated website, which led to increased customer satisfaction.

Whether you're looking to improve your CRM, boost your email marketing, or develop a robust website on HubSpot, I’m here to help. Get in touch today for a consultation and take the next step towards transforming your business.

You can also learn more about some of my favourite HubSpot features in this article.