--- title: Christian Scott's digital marketing blog | Technical description: Technical | Welcome to my blog - digital marketing, content, design, UX and more. --- [Skip to content](https://cjscott.co.uk/articles/tag/technical#main-content) [![cjs-logo-1](https://cjscott.co.uk/hs-fs/hubfs/cjs-logo-1.png?width=101&height=41&name=cjs-logo-1.png "cjs-logo-1")](https://cjscott.co.uk/) - [SEO](https://cjscott.co.uk/expertise/freelance-seo-cambridge) - [Digital Transformation](https://cjscott.co.uk/expertise/digital-transformation-consultant) - [Content Strategy](https://cjscott.co.uk/expertise/digital-content-strategy) - [HubSpot](https://cjscott.co.uk/expertise/hubspot) - [Expertise](https://cjscott.co.uk/expertise) - [Website Designer](https://cjscott.co.uk/expertise/website-designer) - [Website Hosting & Management](https://cjscott.co.uk/expertise/website-hosting) - [Web Accessibility](https://cjscott.co.uk/expertise/website-accessibility) - [Website Testing](https://cjscott.co.uk/expertise/website-testing) - [Project Manager & Leader](https://cjscott.co.uk/expertise/project-management) - [Articles](https://cjscott.co.uk/articles) - [Contact](https://cjscott.co.uk/get-in-touch) # Digital Marketing Articles [![](https://cjscott.co.uk/hubfs/ai-seo-adobe859649949.jpg)](https://cjscott.co.uk/articles/using-ai-for-seo) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - November 28, 2024 ### [Using AI for SEO](https://cjscott.co.uk/articles/using-ai-for-seo) Using AI in SEO can significantly streamline processes, enhance content quality, and improve performance. Here's how to... [![Calendar image for domain duration aricle](https://cjscott.co.uk/hubfs/domain-name-registration-duration.jpg)](https://cjscott.co.uk/articles/domain-registration-seo) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - October 26, 2024 ### [Can domain registration duration impact SEO?](https://cjscott.co.uk/articles/domain-registration-seo) When it comes to domain registration, most brands renew for a 12 or 24 month period, but how long should they secure... [![](https://cjscott.co.uk/hubfs/hubspot-3WNi-5s4LVg-unsplash.jpg)](https://cjscott.co.uk/articles/consolidating-tools-hubspot-case-study) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - October 21, 2024 ### [Consolidating tools: a HubSpot case study](https://cjscott.co.uk/articles/consolidating-tools-hubspot-case-study) One of the most compelling reasons to consider HubSpot is the opportunity to consolidate your business tools into a... [![Abstract computer image on laptop showing code](https://cjscott.co.uk/hubfs/website-cache-description.jpg)](https://cjscott.co.uk/articles/cache-seo-performance-ux) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - October 11, 2024 ### [Cache is King: The secret weapon for website speed and SEO](https://cjscott.co.uk/articles/cache-seo-performance-ux) How Much Cache Do You Need? A Simple Guide to Website Speed and Performance Cache is an essential tool for improving... [![Car production line image representing project management](https://cjscott.co.uk/hubfs/cambridge-project-manager-1.jpg)](https://cjscott.co.uk/articles/toyota-kaizen) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - August 9, 2023 ### [Everyone should know about the Toyota Kaizen - 2 second improvement technique](https://cjscott.co.uk/articles/toyota-kaizen) 2 second improvement everyday The Toyota production system is globally renowned for its Kaizen principles, focusing on... [![HubSpot application shown on desktop and laptop screens](https://cjscott.co.uk/hubfs/cambridge-hubspot-consultant.jpg)](https://cjscott.co.uk/articles/cambridge-hubspot-consultant) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - August 4, 2023 ### [Why HubSpot won me over: a journey from Salesforce to HubSpot](https://cjscott.co.uk/articles/cambridge-hubspot-consultant) I've been using HubSpot since September 2020, and my experience has been nothing short of transformative. Prior to... [![Abstract website security image showing screen](https://cjscott.co.uk/hubfs/security-strategy-1.jpg)](https://cjscott.co.uk/articles/security-strategy) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - August 4, 2023 ### [My thoughts on Website Security Strategy](https://cjscott.co.uk/articles/security-strategy) In today's digital landscape, ensuring robust website security is not just a best practice—it's a necessity. As data... [![Salesforce CRM screen on laptop computer](https://cjscott.co.uk/hubfs/salesforce-consultant-cambridge.jpg)](https://cjscott.co.uk/articles/free-salesforce-consultancy) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - May 26, 2023 ### [How to get free Salesforce consultancy](https://cjscott.co.uk/articles/free-salesforce-consultancy) I used Salesforce myself extensively between 2017 and 2020, and have worked with it several times before and since... [![Exchange rates screens displayed on phone and computer screen](https://cjscott.co.uk/hubfs/exchange-rate-tracker.jpg)](https://cjscott.co.uk/articles/exchange-rate-tracker) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - March 8, 2023 ### [Exchange Rate Tracker tool](https://cjscott.co.uk/articles/exchange-rate-tracker) For savvy travellers and long-term financial planners, managing exchange rates can mean the difference between saving... [![Elementor Wordpress page builder displayed on computer screen](https://cjscott.co.uk/hubfs/wordpress-page-builders.jpg)](https://cjscott.co.uk/articles/wordpress-page-builder) [Technical](https://cjscott.co.uk/articles/tag/technical) - [Christian](https://cjscott.co.uk/articles/author/christian) - July 31, 2019 ### [My take on WordPress page builders](https://cjscott.co.uk/articles/wordpress-page-builder) Over the course of several years, I dedicated considerable time to searching for and evaluating various page builders... --- **DIGITAL SPECIALIST.** ### [SEO](https://cjscott.co.uk/expertise/freelance-seo-cambridge) • [Digital Transformation](https://cjscott.co.uk/expertise/digital-transformation-consultant) • [Content Strategy](https://cjscott.co.uk/expertise/digital-content-strategy) • [HubSpot](https://cjscott.co.uk/expertise/hubspot) • [More](https://cjscott.co.uk/expertise) [hello@cjscott.co.uk](mailto:hello@cjscott.co.uk) // +44 (0)7976 762957 --- © 2026. CJScott - Freelance SEO and Digital Consultant. All rights reserved. [Follow us on LinkedIn](https://www.linkedin.com/in/christianjscott/)